Free guides, frameworks, and research on Generative Engine Optimization, LLM visibility, and the future of AI search.
GEO is the new SEO. Learn what Generative Engine Optimization means, why it matters for your business, and how to start optimizing for LLMs like ChatGPT, Perplexity, and Claude.
A step-by-step playbook for optimizing your content so that AI language models consistently cite your brand when users ask relevant questions.
GEO is the new SEO. Learn what Generative Engine Optimization means, why it matters for your business, and how to start optimizing for LLMs like ChatGPT, Perplexity, and Claude.
A step-by-step playbook for optimizing your content so that AI language models consistently cite your brand when users ask relevant questions.
ChatGPT is now the most-used research tool for many consumers. Here's the exact content and technical strategy to make your brand the answer it gives.
Perplexity's answer engine works differently from Google. Learn how Perplexity retrieves sources and what you can do to become one of them.
Structured data isn't just for Google rich results anymore — it's a key signal for how AI models understand and categorize your content.
Traditional SEO and Generative Engine Optimization share many signals but require different strategies. Here's how to approach both without doubling your workload.
AI models understand the world through entities — people, places, organizations, and concepts. Here's how to build entity authority that makes LLMs trust your brand.
The structure, formatting, and citation patterns that make your content highly citable by AI language models — backed by research and real-world testing.
Weekly GEO insights, LLM algorithm updates, and actionable tips. No fluff.